First and foremost, the world is a small place. The relationships forged at a party like SummerMash are not fleeting occurrences. They are friends, colleagues, and mentors that you will hopefully continue to develop repertories with over time. Working in PR especially, I am often reminded of the immediacy of a conversation, the superficial motivation to meet someone simply to say that you now “know” them, and the consistent pressure to sell ideas and products. It is a strategy perhaps successful for some, but no less disturbing to me as an on-looker.

As a young professional, I find myself observing these interactions and vowing to change not only this perception, but this process. There are so many wonderful individuals in this industry that do not behave this way, and that understand this small world mentality. We should strive to remain transparent and speak as peers. In the burgeoning world of startups especially, no one is going anywhere. If you are not given the opportunity to forge a relationship at one party, there will be many more.

Second, the barrier between personal and professional is broken. This is something that was echoed in my SXSW ‘10 panel this year, but given the influx of contacts initiated via social networks, we can no longer “escape” back into our personal lives. As startups, especially, we often find ourselves so enamored by the work that we are doing, that we literally become our work. There is much debate on whether or not this is actually necessary to succeed, but I would argue that stepping outside of your professional boundaries and encouraging the growth of unique personal attributes can actually be used to your advantage.

This is not to say, exploit your personal talents and ambitions for the success of your professional career, so please do not misunderstand. Instead, I am merely suggesting that we re-think this separation. Being able to discuss interests outside of the workplace may not only improve your work/life balance, but can also provide more substance to relationships with clients, with colleagues, with journalists, etc. By being yourself and expressing your unique insights or quirky characteristics, work becomes not simply a place of professional encounters and milestones, but a place to grow out of, and nurture your own personal growth and goals.

And finally, honesty is often overlooked. I personally find this to be one of the hardest practices to adopt as I despise not knowing an answer, or being perceived as unprepared. But, admitting that you do not know what something means or you haven’t met the person everyone is talking about is not the end of the world. In fact, being honest and asking for help will not only benefit your lack of knowledge on this particular subject, but says something much more about you as a person.

Not knowing is natural. As I have only recently begun my professional career, for example, there are many things I do not know. And as hard as I try to prepare, to research, or to ask questions, I will still not know. Overcoming this fear of “not knowing” will likely be a long journey, but is something I truly believe in. It is not a weakness, but instead, a strength to trust that your community will respect you even more for your honesty, and will help you learn what you do not know.

I consider myself so incredibly lucky to be on this professional path, working with talented individuals, constantly meeting inspiring guys and gals, and being able to travel to places that I love dearly. The startup community is truly unique and I look forward to many more lessons learned and problems solved.

BTW, if you’d like to view photos from SummerMash SF, check out Ken Yeung’s full album HERE or guest’s mobile uploads HERE.

As an independently organized event, TEDxATX mirrored the official TED presentation format, but emphasized local talent and inspiration. Hosted in the iconic KLRU studio on UT Campus (famous for its production of Austin City Limits), the theme was PLAY BIG and sought to foster an environment of collaboration amongst a handful of Texas’ unique minds and hearts.

While each and every presentation struck a chord, I’d like to highlight five personally inspiring discussions:

1. [Rip Esselstyn]

Inspired by the deteriorating health of his fellow firefighters, Rip transitioned a firehouse of meat-loving Texans to a plant-based diet known as the Engine 2 Diet. Unlike short-term solutions that we witness daily, Rip’s suggestions reflect an overall shift in both body and soul. Coincidentally, as I was enjoying a late dinner with  friends at 24Diner, Mary Olivar (resident Healthy Eating Specialist at Whole Foods) was seated at the table next to ours and leaned over to let me know that she worked with Rip on the book and would love to help navigate an integration of the diet into my everyday life. Needless to say, if you are interested in learning more about the Engine 2 Diet, I would highly reccomend stopping by Whole Foods to meet with Mary!

2. [Steven Tomlinson]

As a well known spirit here in Austin, Steven spoke to a topic near and dear to my heart: balancing unique and all intensive interests within the constraints of a “career” driven mindset. After presenting his own anecdotal acceptance of passions in theatre, in business, and in religion, Steven encouraged the audience to consider that perhaps,

“You don’t need a career; you need a calling.”

While my own interests vary from communication studies to the tech industry to acting, I often question each specific component’s function in relation to the others. It is no secret that academia and business conflict, but hearing Steven speak reaffirmed my pursuit to meld the two environments. In addition, Steven emphasized the importance of maintaining a personal ritual each day, in an effort to remain grounded in oneself. As he explained, a lack of personal awareness often manifests in bitter jealousy, anger, stress, etc. Given his aptitude for performing, it was not surprising to here attendees say that Steven had stolen the stage Saturday. Wonderful, wonderful presentation overall.

3. [Chris Mueller]

According to Chris,

“Creating a human genome is like recreating 6% of Google’s index.”

Intriguing analogy aside, the future of gene sequencing faces a host of obstacles with statistics like that. And yet, Chris effectively illustrated the basics of sequencing, while emphasizing the potential for medical developments once genetic analysis begins.

4. [Mark Rolston]

I fully admit it. I was at the edge of my seat during the entirety of Mark’s presentation. Augmented reality? Yes, please. Centering around the controversy of humanity’s fading line between reality and alternate reality, Mark presented the following video:

One example discussed was the incessant tagging process, evident in applications such as Google Maps, Yelp, etc. The question, therefore, is whether this information transcends the actual physical experience of being at the tagged location. Or, as Mark phrased it, given the opportunity,

“Would you replace your eye with a camera?” (seen HERE)

Personally, I find value in both arguments. As a nerd, I immediately say “heck yes!” but as a communication researcher, I understand the implications associated with this “bionic existence.” Needless to say, this was one of my favorite discussions and I look forward to others’ reactions.

5. [Mark McKinnon]

In an entirely genuine manner, Mark explained that his own personal ambitions led him away from his duties as a husband and father. And it was only after his wife’s battle with cancer that he began to understand the importance of each day with the ones you love. While each and every talk was inspiring, I felt renewed to end the evening with a reminder that maintaining one’s personal relationships is not only an essential act, but will continue to fuel all subsequent professional and philanthropic acts as well.

Overall, the event exceeded my expectations in providing inspiring and innovative speakers. However, given the controversy over Saturday’s limited seating, I was disappointed to see handfuls of open seats as the day progressed. While it is understandable that attendees have commitments outside of the conference, I could not help but think of the many applicants turned away initially, and how much they would have benefited from the day’s community. For although I am fortunate to be a member of Austin’s vibrant tech community, I was pleased to walk into a room full of strangers on Saturday. I know that seems odd, but it is truly a testament to the organizers that attendees varied in industry and expertise. If I am fortunate enough to attend next year’s event, I only hope that audience engagement improves as I am confident that the speakers will be as (if not more!) wonderful as they were this weekend.

If you missed Saturday’s live-stream, check out the full list of speakers and stay tuned to the TEDxATX website for videos soon!

Last night I had the pleasure of attending the inaugural Ignite San Diego. Hosted at Hive Co-Working Space and sponsored by Airdale Brewery, the event was standing room only in the chic, warehouse style digs. If you’re not familiar with Ignite, it’s a specific presentation format limited to 5 minutes and 20 slides.

While I am very familiar with the enthusiastic tech community within Austin, I was curious to check out the culture in my own hometown. Needless to say, I was blown away by the vision and passion behind each presentation.

Three presentations specifically interested me:

1. “Reverse Engineering the Brain, Online” by Stephen Larson

Larson is a Ph.D candidate in Neuroscience at UCSD and discussed the potential of combining both neuroscience and computer science to provide the academic and public communities with more information and a better understanding of the human brain. As soon as he mentioned developing a “Google Map of the Brain,” I was sold.

UPDATE: Stephen’s project is now live! Check it out: http://wholebraincatalog.org

2. “F*ck the Recession: 20 People Doing 20 Great Things” by Dave Brown

Brown’s presentation drove energy through the crowd as he walked to the front of the room and exclaimed, “I don’t know about you, but I’m f*cking tired of hearing about this recession!” As cheers subsided, Brown proceeded to highlight 20 people and products that are working through the turbulent economy  and making a positive impact within their own lives as well as the lives of those around them. One great example was the “Do Good” iPhone App.

3. “Classifying Twitter Engagement” by David Horn

As if reading my own mental frustrations with Twitter measurement, Horn discussed metrics for determining the overall impact of a Twitter user when calculated against his/her input and output. Horn’s metrics (complete with unqiue variables) suggested a more realistic and practical measure of influence. This analysis, based on “engagement,” gave me further hope that users’ “follower” counts will diminish in importance.

Overall the evening was engaging and lighthearted. I am excited to have had the opportunity to experience the culture of San Diego’s tech scene and I look forward to future collaborations with wonderful businesses, entrepreneurs, and students in the area.

Want more? Check out the complete list of last night’s Ignite San Diego speakers here.